Hit the new
British farmers growing on
time in supermarkets
vitamins & minerals
Spend less time
worrying about this
Hit the nutritional
Help reduce your
risk of illnesses
Packed with vitamins and minerals
British farmers growing on organic land*
Spend less time in supermarkets
Boost your gut diversity
Help reduce your risk of illness
Our Smart Coffee
Quick and easy instant microground coffee with extra vitamins, minerals, prebiotic fibre
Smart Coffee PLUS
Coming soon! Our Smart Coffee with an extra secret ingredient for health
Why hack your eating & drinking habits?
Research shows our eating habits are a core driver of many of the chronic diseases that plague us and shorten our healthy lifespan
Our modern lifestyle makes it hard to eat and drink healthily
We know we should eat and drink better, but we don't
So, let's hack those existing habits as a next best step
How our smart system works
We've analysed the habits that most people have already embedded into daily life (e.g. drinking coffee).
We formulate a better version of that product to enable that habit to give a larger health boost.
In January 2023, we were invited to join the Food Innovation Accelerator programme to develop these products with support from Growing Kent & Medway, University of Greenwich, University of Kent and Innovate UK.